#status/processed ![Cover Image](https://the-ken.com/wp-content/themes/the-ken/assets/images/favicon/favicon-196x196.png) # Metadata Author:: [[Isabel Martinez]] Title:: As Filipinos Crave More for Local Java, Philippine Coffee Farms Brew a Plan Full Title:: As Filipinos Crave More for Local Java, Philippine Coffee Farms Brew a Plan Import Date:: 2023-05-25 Source:: #source/readwise/reader Source URL:: [Source URL](https://the-ken.com/story/as-filipinos-crave-more-for-local-java-philippine-coffee-farms-brew-a-plan/) Review URL:: [Review URL](https://readwise.io/bookreview/28149160) Public URL:: [Public URL](https://readwise.io/reader/shared/01h188wz4xcv2txfnhg8grjnt2) Newsletter:: [[Digital gardens, Parenting, and Coffee]] # Highlights - The [[Philippines]]’ [[coffee]] drinkers with higher income are now gravitating towards domestically cultivated beans, with its consumption growing 22% each year from 2016 to 2021. - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h1890rkw1hb9s7mrevtc5xxx) - Now, demand for Philippine coffee is growing 14% on average each year, with per capita consumption set to rise by 29% by 2025. - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h18911trj90jskpbq5sq0g64) - “Coffee plants used to be so tall that we needed ladders to reach them. After rejuvenating, they grow to just chest height. Now, I sit down to harvest,” Abear said. - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h189446psgsvw9v0dhchqk21) - In the 2010s, the ==Philippines only produced enough coffee to meet 15% of the demand. Now, it produces enough to cover about 42%.== - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h1895gv3vbpy7q1j93bh8ph6) - Note: Now that's a success story that's slipped under the radar. - Tags: [[Philippines Success Stories]] - “In coffee time, the DA administration changes too fast with personnel changes every six years. Not to say this is unfair, but that’s why crops like coconut, sugar, and rice get more attention. It’s easier to produce quick results,” said Abear, adding that even though DA programmes are structured like Nestlé’s, it’s easier to get equipment, credit, and aid from the private corporation than the government. - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h1898e0yvh4enxj3rrq8pj7d) - Note: A case of a private entity taking a longer-term view than the government. - Tags: [[Philippines Government Failure Modes]] - ![Heavy Drinkers](https://the-ken.com/sea/wp-content/uploads/2023/05/CoffeePH1.jpg) - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h189a7kc0atf4m26etkpw8yx) - Note: I am shocked that [[Singapore]] isn't at the top of the list? Is it the Teh alternative? - The Philippines only has 3,000 hectares of coffee plantations left in the Luzon island group, compared to its original 11,000 hectares—many farms were turned into commercial and ==residential developments such as golf courses and villages,== said Juan. As a result, total production levels began to sink in 2010. - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h189d48vsmrg2gv13ffc4kgv) - Tags: [[Gentrification]] - With only 113,000 hectares of coffee farms, the Philippines is unlikely to reach the same production levels as ==[[Vietnam]], which is growing coffee on 710,000 hectares.== - Date:: [[2023-05-25]] - Find: [View Highlight](https://read.readwise.io/read/01h189gk9nyaftpbc8w8qd4r0y) - Note: [[Southeast Asia Coffee Industry]]